Marketing and communications to build meaningful connections between organizations and their customers and employees

About

Coaching. Strategy. Content.

History

Katie Walter is a marketing consultant and coach as well as the CEO of the Fractional Conference. She has worked in B2B marketing and communications for 25 years, from Fortune 500 organizations like Thomson Reuters to SaaS startups and professional services boutiques. She is a community facilitator for Coalition 9 and is a recognized thought leader in the fractional space.

Katie works hard to enable business growth. She is especially focused on helping Marketing teams do their best work. As a fractional CMO, she does that by ensuring the business strategy and goals are clear and actionable so marketers and agencies can deliver powerful results and that resources are pointed at the very best opportunities for growth. Her consulting practice focused on developing powerful thought leadership and brand content that builds trust with the market and flows into the lead funnel. She offers executive coaching and training to help the whole team level up as business leaders and revenue generators.

Katie lives in St. Paul with her husband, two children, and dog. She likes to hike, kayak, and garden. In fact, the garden was the inspiration for her business name, Trellis LLC. She loves how trellises support the healthy growth of plants. In her work, she supports the healthy growth of teams, individuals, and businesses

 

Get in touch

Katie is happy to talk through potential engagements to see how she can help. Depending on the size and scope, she is also able to refer you to a wide network of professionals working across the spectrum of marketing, communications, product design and strategy.

Book an appointment ▸

 
 

The team…

 
 

Principal & Owner

Katie Walter

 

Education

UNIVERSITY OF MINNESOTA
CARLSON SCHOOL OF MANAGEMENT

MBA, 2007

COLLEGE OF ST. BENEDICT/ST. JOHN’S UNIVERSITY
BA, ENGLISH, ASIAN STUDIES, 2000

Activities & Affiliations

  • CEO, Fractional Conference

  • Coalition 9 facilitator and member

  • Member, Better Black Business Project, Ready Set Pivot, &Marketing Fractional CMO community

  • Pragmatic Marketing alum with certification in Foundations, Market and Launch

  • Digital Marketing and Social Media Strategy certificates, University of St. Thomas Opus College of Business

 
 

 
 
 
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Muse

Taylor

Taylor the boxer mix sometimes wanders through the background of video conference calls. She was born in Houston, where she had some puppies and lived on the streets before being taken in by Harris County Animal Shelter Services. Secondhand Hounds brought her to Minnesota and into the Walter household in 2018. She likes the snow more than anyone thought she would.

 

Education

PETCO Adult Basic 2
May 2019

PETCO Adult Basic 1
December 2018

Activities & Affiliations

  • Anti Squirrel Society, Founding Member

  • High Bridge Dog Park Escape Squad